After January 7 we provide Nordic electronics professionals with the latest news, as well as technical articles and information of interest. You can also read our magazine online, and to scroll to and click on advertisements to go directly to the advertiser’s websites.

Fast access to information has become increasingly important as more and more people turn to the Web for the latest news. We have been working in cooperation with the American publisher CMP/EETimes Europe for many years, and have been extremely pleased with the results. In recent years, as demand for information has grown, more and more readers have expressed a desire for more Nordic/Scandinavia material written in Swedish. Because the space available for this has been limited, we are now making the move to administer the website ourselves, while at the same time searching for new ways to work in cooperation with CMP and EETimes Europe. The mix of Swedish and English language news will now move strongly in the direction of more material in Swedish. The website will be updated several times a day.

Our next step, interactivity
In conjunction with this new beginning, we will also present a Weekly Newsletter containing the latest news and a summary of the week's hottest news items. This is what our readers want right now, and that's how we are going to proceed. Our Nordic readers will be able to sign up for the Weekly Newsletter after January 7. We believe that the number of visitors will skyrocket in response to these changes, and we will be monitoring and tracking the growth of our traffic carefully. This volatile medium gives you, the advertiser, an opportunity to communicate with our readers in a more dynamic and direct way. We have taken the big step of managing and administering the entire website ourselves because interest in our online magazine is only going to grow, and because it will enable readers to scroll, click on advertisements and print out pages. By the spring of 2008 it will also be possible to comment on articles directly via the online magazine. We will also have "clickable articles" with reader comments. Blogs, Chat groups and Forums. This is a new way of making the page more personal and interactive.

Here you will find the price list for online advertising.

Greetings and a hearty welcome as you join us here in cyberspace!
Tommy Jägermo
Advertising Director
Tel. +46 8 540 865 12